Is good design measured quantitatively or qualitatively?

I have put this to the test, because we are undergoing a corporate re branding exercise. As design can be subjective, I would like to leave the decision to a wider audience from the quantitative results of a poll. If you can spare 5 minutes to take the poll by answering the following 6 multiple choice questions I’d be grateful. https://lnkd.in/d_ASeU8. Thanks